Apple: iPhone 7 helps US giant return to growth

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Apple reported its highest ever quarterly revenue, as the iPhone 7 helped it return to a growth in sales in the final three months of 2016.

In its first full quarter since the iPhone 7’s release, Apple reported net sales of $78.4bn (£62.3bn), up 3% on the same period a year ago.

Chief executive Tim Cook said Apple had sold “more iPhones than ever before”. It had also set new records for revenues from its Mac, Apple Watch and services divisions, he said. Apple shares rose 3% in after-hours trading following the results.

iPhone recovery

“We’re thrilled to report that our holiday quarter results generated Apple’s highest quarterly revenue ever, and broke multiple records along the way,” Mr Cook said. Apple had suffered three quarters in a row of falling revenue as mounting competition, particularly from Chinese rivals, hit sales of its flagship iPhone.

In April, the firm reported its first fall in quarterly revenue since 2003, hurt by slowing business in China. A continued slowdown in iPhone sales – which account for two thirds of income – led to Apple reporting a drop in annual revenue in October, the first such fall in 15 years.

 

– Source: BBC

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