Most inspiring, creative rapper Okyeame Kwame will be going down the history of showbiz and the corporate community as the first Ghanaian musician to possess a brand book, having had the official launch yesterday, 31st January 2017 at Zylophon Media in East Legon.
The brand book, as indicated by his Business and Brands Manager, Mrs. Annica Nsiah-Apau who doubles as the author was written to “provide a guide for the Okyeame Kwame brand and partners”. According to her, the creative arts is stuffed with some disturbing ways of survival by some practitioners, a thing she wants her artiste to dissociate from; hence the publishing of the said guide.
“The mission of the OK Brand is to become one that intelligent professionals aspire to work with… we go beyond exciting, creative content. We value your values”, she said.
The press launch hosted the media, members from the corporate community and practitioners of arts. It was hosted by Earl Ankrah, was graced by Mr. Kwabena Agyekum of CIMG, Bola Ray, KSM, corporate managers from Unilever Ghana Ltd, West Hills Mall, private businesses and many others.
The event also saw the release of the rapper’s calendar of events for 2017, a list which includes the annual Versatile Show, “Flaunt Your Lover” Movies Night, the OK Rap Reality Show, international music tours, his 5thAlbum release etc.
The OK brand book launch, powered by Firm Bridges Communications was sponsored by SC Johnson, Ransbert (Dealers in Unilever Products), Zylofon Media and Menzbanc.